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Web Development

Aurelia Motors

Client
Aurelia Motors (Monaco)
Industry
Luxury Automotive
Country
Monaco
Year
2026
aurelia.webpeak.org
Aurelia Motors (Monaco) — Aurelia Motors
Client
Verified Client

Aurelia Motors (Monaco)

Luxury Automotive · Monaco

Duration
Execution

9 weeks

2026 Release

Services
Scope
  • Web Design
  • Colour Configurator
  • Motion Design
  • Private Appointments
  • Responsive Design
  • UI/UX
Tech Stack
Architecture
  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
  • Framer Motion
  • Vercel
Results

The Numbers Behind the Work

Measurable outcomes delivered within the engagement.

  • Verified ROI
    500+

    cars delivered presented online

    Validated by Client Analytics
  • Verified ROI
    18

    marques showcased

    Validated by Client Analytics
  • Verified ROI
    +110%

    private appointment requests

    Validated by Client Analytics
  • Verified ROI
    25 yrs

    of heritage told digitally

    Validated by Client Analytics
The Challenge

Where They Were Stuck

<p>Aurelia Motors sells cars worth half a million euros to a very small, discerning clientele. Their brand is built on discretion, craftsmanship and white-glove service, but they had no digital presence that matched the feeling of walking into their Monaco atelier. A generic dealership template would cheapen the brand. They needed a site that felt as exclusive as the cars themselves, and that could present performance data, bespoke options and private appointments elegantly on every device.</p>

Key Friction Points

Previous legacy infrastructure was impeding conversion velocity, failing Core Web Vitals, and bottlenecking organic discovery.

Aurelia Motors (Monaco) — The ChallengePre-Transformation Architecture
Our Solution

What We Built

<p>I designed and built a cinematic, editorial-style website with a dark obsidian and champagne-gold palette and refined serif typography. Key sections include an animated hero ("Drive the Extraordinary"), a scrolling marque ticker (Ferrari, Lamborghini, Porsche, Bentley, Rolls-Royce, McLaren), a "Featured Icons" carousel with price and performance specs, an interactive "Anatomy of Perfection" hotspot section, a "Paint it yours" colour atelier with live finish switching, animated heritage stats, a Monaco Atelier gallery, client testimonials and a private newsletter signup. Everything is fully responsive, fast and built with smooth, purposeful motion.</p>

Applied Disciplines
  • Web Design
  • Colour Configurator
  • Motion Design
  • Private Appointments
  • Responsive Design
  • UI/UX
Aurelia Motors (Monaco) — Our SolutionModernized Product Pipeline
The Process

How We Got There

  1. Step 1

    Discovery & audit

    Stakeholder interviews, analytics review and a full UX and performance audit of the existing site.

    Phase Complete & QA Verified
  2. Step 2

    Strategy & UX

    Information architecture, user flows and wireframes built around the actions that drive revenue.

    Phase Complete & QA Verified
  3. Step 3

    Design & build

    A component-based design system and a fast, accessible build shipped in weekly iterations.

    Phase Complete & QA Verified
  4. Step 4

    Launch & optimize

    QA, redirects and a zero-downtime launch, followed by CRO testing on real user data.

    Phase Complete & QA Verified
Aurelia Motors (Monaco) — The ProcessInteractive System Design
Gallery

1 / 5

Aurelia Motors (Monaco) — 1 / 5
Client Feedback
“Our clients expect discretion and perfection. This website gives them both, and it feels like stepping into our Monaco atelier.”
AR
Alessandro Rossi
Managing Partner, Aurelia Motors
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