Aurelia Motors
- Client
- Aurelia Motors (Monaco)
- Industry
- Luxury Automotive
- Country
- Monaco
- Year
- 2026

- Client Verified Client
Aurelia Motors (Monaco)
Luxury Automotive · Monaco
- Duration Execution
9 weeks
2026 Release
- Services Scope
- Web Design
- Colour Configurator
- Motion Design
- Private Appointments
- Responsive Design
- UI/UX
- Tech Stack Architecture
Next.js
React
TypeScript
Tailwind CSS
Framer Motion
Vercel
The Numbers Behind the Work
Measurable outcomes delivered within the engagement.
- Verified ROI500+Validated by Client Analytics
- Verified ROI18
marques showcased
Validated by Client Analytics - Verified ROI+110%
private appointment requests
Validated by Client Analytics - Verified ROI25 yrs
of heritage told digitally
Validated by Client Analytics
Where They Were Stuck
<p>Aurelia Motors sells cars worth half a million euros to a very small, discerning clientele. Their brand is built on discretion, craftsmanship and white-glove service, but they had no digital presence that matched the feeling of walking into their Monaco atelier. A generic dealership template would cheapen the brand. They needed a site that felt as exclusive as the cars themselves, and that could present performance data, bespoke options and private appointments elegantly on every device.</p>
Previous legacy infrastructure was impeding conversion velocity, failing Core Web Vitals, and bottlenecking organic discovery.
Pre-Transformation ArchitectureWhat We Built
<p>I designed and built a cinematic, editorial-style website with a dark obsidian and champagne-gold palette and refined serif typography. Key sections include an animated hero ("Drive the Extraordinary"), a scrolling marque ticker (Ferrari, Lamborghini, Porsche, Bentley, Rolls-Royce, McLaren), a "Featured Icons" carousel with price and performance specs, an interactive "Anatomy of Perfection" hotspot section, a "Paint it yours" colour atelier with live finish switching, animated heritage stats, a Monaco Atelier gallery, client testimonials and a private newsletter signup. Everything is fully responsive, fast and built with smooth, purposeful motion.</p>
- Web Design
- Colour Configurator
- Motion Design
- Private Appointments
- Responsive Design
- UI/UX
Modernized Product PipelineHow We Got There
- Step 1
Discovery & audit
Stakeholder interviews, analytics review and a full UX and performance audit of the existing site.
Phase Complete & QA Verified - Step 2
Strategy & UX
Information architecture, user flows and wireframes built around the actions that drive revenue.
Phase Complete & QA Verified - Step 3
Design & build
A component-based design system and a fast, accessible build shipped in weekly iterations.
Phase Complete & QA Verified - Step 4
Launch & optimize
QA, redirects and a zero-downtime launch, followed by CRO testing on real user data.
Phase Complete & QA Verified
Interactive System DesignInside the Project
“Our clients expect discretion and perfection. This website gives them both, and it feels like stepping into our Monaco atelier.”
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