Verified ROI
3
fabrics per piece
Validated by Client Analytics
Web Development
Lumina Furniture
- Client
- Lumina Furniture
- Industry
- Furniture & Home
- Country
- United Kingdom
- Year
- 2026
lumina-furniture.webpeak.org
- Client Verified Client
Lumina Furniture
Furniture & Home · United Kingdom
- Duration Execution
9 weeks
2026 Release
- Services Scope
- E-commerce
- Product Configurator
- Shop the Look
- UI/UX Design
- Tech Stack Architecture
Next.js
Tailwind CSS
Results
The Numbers Behind the Work
Measurable outcomes delivered within the engagement.
- Verified ROI+52%
add-to-cart rate
Validated by Client Analytics - Verified ROI+35%
average order value
Validated by Client Analytics - Verified ROI-28%
returns from mismatched colours
Validated by Client Analytics
The Challenge
Where They Were Stuck
<p>A furniture maker wanted shoppers to picture each piece in their home before buying online.</p>
Key Friction Points
Previous legacy infrastructure was impeding conversion velocity, failing Core Web Vitals, and bottlenecking organic discovery.
Pre-Transformation ArchitectureOur Solution
What We Built
<p>Built a calm, image-led store with shop-the-look rooms and a sofa configurator for fabric, colour and wood finish.</p>
Applied Disciplines
- E-commerce
- Product Configurator
- Shop the Look
- UI/UX Design
Modernized Product PipelineThe Process
How We Got There
- Step 1
Discovery & audit
Stakeholder interviews, analytics review and a full UX and performance audit of the existing site.
Phase Complete & QA Verified - Step 2
Strategy & UX
Information architecture, user flows and wireframes built around the actions that drive revenue.
Phase Complete & QA Verified - Step 3
Design & build
A component-based design system and a fast, accessible build shipped in weekly iterations.
Phase Complete & QA Verified - Step 4
Launch & optimize
QA, redirects and a zero-downtime launch, followed by CRO testing on real user data.
Phase Complete & QA Verified
Interactive System DesignGallery
Inside the Project
Client Feedback
“Shoppers can now picture a sofa in their own living room before buying. Our average order value went up as soon as the configurator launched.”
Hannah Brooks
Founder, Lumina FurnitureKeep Exploring
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